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The best, most effective point-of-purchase displays utilize each of the following techniques except:


A) keeping the color of the display down so the product and signage stand out.
B) making the display versatile so it can be easily adapted by retailers.
C) making the display reusable and easy to assemble.
D) using interactive digital displays.

E) None of the above
F) A) and B)

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Stealth marketing thrives in the online world, especially with social media sites.

A) True
B) False

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